Hi, I’m Jose Herrera, former senior art director at the digital luxury department of Fred & Farid Paris & Shanghai where I developed and shot sensitive campaigns for internationnal luxury brands. I now live in France where i craft taylor made content for brands, from brand identity, illustration, to photography, films and digital user interface.

I love working with talented people for meaningful projects.


Devialet, Givenchy, Jaeger-LeCoultre, Guerlain, Shang Xia, Hermès, Porsche, Audi, Air, France, Bally

Awards and Recognitions

Cannes Lions – Bronze Lion / Best Film Craft / Cinematography. (MemoriesLab), World Luxury Award Gold – Art Direction – Film (MemoriesLab), World Luxury Award Gold – Outdoor Campaign – Print (Shang Xia), Clio Awards (MemoriesLab), Crystal Ferstival (MemoriesLab), FWA of the month (Air France), Spikes Asia – Bronze (MemoriesLab), Spikes Asia – Bronze (Air France), Cristal Festival Purple Chair – Yahoo! (Air France), One show Interactive – Bronze (Air France), FWA Mobile (Société Générale), Grand prix Stratégie du Luxe (Porsche)